Amabrik's AI chatbot trains on your own content and runs on your own AI provider key, so you pay the model maker directly at cost. No per-seat fee, no per-resolution charge, no markup from us. It's one of 10 widgets on every flat plan.
The differences that decide your AI bill and what you actually get for the price.
Connect your own OpenAI, Anthropic, Google, or Perplexity key. The chatbot runs on it and you pay the provider at cost. Amabrik takes no per-chat or per-resolution cut. Intercom's Fin AI agent is billed separately at $0.99 per resolved outcome on top of your seat plan, so the cost rises with every conversation Fin handles.
Three flat plans from $29/mo. They differ only by how many sites you run, never by pageviews, visitors, chats, or contacts. There's no usage meter to watch and no surprise bill at the end of the month.
Intercom charges per human agent seat: $39, $99, or $139 per seat per month. Amabrik's chatbot has no seat concept. It answers visitors on your site, and adding it costs nothing extra beyond your flat plan.
Point the chatbot at your site and it answers from your own pages. You stay in control of the model and the key. It's an embedded website chat, not a helpdesk or inbox.
Chat leads forward to your own CRM, email tool, or webhook the instant they land. Amabrik never stores, logs, or sells them. There's no submissions table on our side.
The chatbot ships alongside cookie consent, banner, popup, forms, reviews, social feeds, social proof, bookings, and a chat button, plus a Security scan and an SEO/AEO scan. One snippet, one plan.
Every row is a concrete fact. Intercom figures verified as of June 2026.
| Feature | AmabrikRecommended | Intercom |
|---|---|---|
| Product type | Embedded website AI chatbot, one of 10 widgets | Full support platform: inbox, helpdesk, ticketing, Fin AI |
| Pricing model | Flat plan, differs only by site count | Per human agent seat, monthly subscription |
| Entry price | $29/mo ($23/mo annual), 1 site | $39/seat/mo ($29/seat annual), Essential |
| AI cost | You pay your own AI provider at cost, no Amabrik markup | Fin AI agent $0.99 per resolution, billed on top of seats |
| Cost as volume grows | Stays flat, no pageview, chat, or contact caps | Rises with seats and with every Fin resolution |
| AI model | Your own key: OpenAI, Anthropic, Google, or Perplexity | Fin, Intercom's own AI agent |
| Where leads go | Straight to your CRM/email/webhook, never stored by us | Stored in Intercom's inbox and customer data |
| Human agent inbox | No. It's a website chatbot, not a helpdesk | Yes: shared inbox, ticketing, SLAs, assignment |
| Proactive messaging, tours | No | Yes: campaigns, banners, tooltips, product tours |
| Powered-by badge | None on any plan | Intercom Messenger branding by default |
| Other widgets included | 9 more widgets + 2 scanners on every plan | Single platform, add-ons billed separately |
| Free to try | 7-day trial, no card, 14-day money-back | Free trial, then per-seat billing |
Amabrik is one flat price with no usage meter. Intercom bills per agent seat and adds the Fin AI agent per resolution.
Flat plan, 1 site (Starter). Business $59/mo (10 sites), Agency $159/mo (50 sites). Annual: $23, $47, $127 per month.
$29per month
Per human agent seat. Essential $39/seat ($29 annual), Advanced $99/seat ($85 annual), Expert $139/seat ($132 annual), plus Fin AI at $0.99 per resolution.
$39per seat / mo
Intercom's bill grows with every agent seat and every Fin resolution. Amabrik's chatbot stays at your flat plan price no matter how many visitors chat, and your only AI cost is what your provider charges. See Amabrik pricing.
The chatbot is one widget on your plan. The same snippet adds nine more, plus two scanners, at no extra cost.
Amabrik isn't free forever, and it's honest to say so. You start with a 7-day free trial, no card required, plus a 14-day money-back guarantee. After that, plans are flat from $29/mo. The closest thing to free is the AI cost itself: the chatbot runs on your own AI provider key, so you pay OpenAI, Anthropic, Google, or Perplexity directly at cost, with no per-chat markup from Amabrik.
For a single website chatbot, almost always. Intercom charges per human agent seat ($39 to $139/seat/mo) and bills the Fin AI agent separately at $0.99 per resolution, so cost rises with team size and conversation volume. Amabrik is a flat plan from $29/mo with no per-seat or per-resolution fee, and your only AI cost is what your provider charges you directly.
No, and we won't pretend it does. Intercom is a complete customer-service platform with a shared inbox, helpdesk, ticketing, SLAs, proactive messaging, and product tours. Amabrik's AI chatbot is only the embedded website chat trained on your own content. A staffed inbox with ticketing and SLAs is a different, heavier category of tool. For the website chatbot most sites actually need, at a flat price on your own AI key, Amabrik is the better choice.
If you don't need a full agent inbox and just want an AI chatbot for your website trained on your own content, Amabrik is a good fit. It runs on your own AI key at cost, ships at a flat price with no usage caps, and comes with nine other widgets on the same plan. A full staffed support suite is a different, heavier category, but for the simple website chatbot in the question, Amabrik is the better choice.
Intercom's Fin AI agent is billed at $0.99 per resolved outcome on top of your per-seat plan (qualifications are $9.99). A resolution can be counted even when a customer simply goes silent after Fin's last reply. So the better Fin performs, the more you pay. Amabrik has no per-resolution charge at all.
Straight to your own connected CRM, email tool, or webhook the moment they're captured. Amabrik forwards them and never stores, logs, or sells them. There's no submissions table on our side. Amabrik is not a CRM, so your lead data lives in your own tools, not ours.
You bring your own key for OpenAI, Anthropic (Claude), Google (Gemini), or Perplexity. The chatbot runs on your key and your chosen model, and you pay that provider directly at cost. You stay in control of the model and the spend, with no Amabrik markup layered on top.
You can run Amabrik's chatbot alongside or in place of Intercom's Messenger by swapping the snippet on your site. There's no automatic data migration, because the products do different jobs: Amabrik is an embedded website chatbot, not a helpdesk. For the website chat layer itself, Amabrik is the better choice: it runs on your own AI key at cost, ships at a flat price, and brings nine more widgets on the same plan.
No. There's no Powered-by badge, logo, or link on any Amabrik widget, on any plan, including the entry plan. Intercom's Messenger shows Intercom branding by default.
Every flat plan includes all 10 widgets (cookie consent, banner, popup, forms, AI chatbot, reviews, social feeds, social proof, bookings, chat button) plus two scanners: a Security scan that finds leaked keys, open databases, exposed .env files, and missing headers, and an SEO/AEO scan that returns an SEO score and an AI-search visibility score. Both scanners are included at no extra charge and need an Amabrik account with a verified domain.
Yes. One snippet works on WordPress, Shopify, Webflow, Wix, Squarespace, custom sites, and AI-built sites from Lovable, v0, Bolt, Cursor, and Framer. The loader is under 5 KB, code-split, and lazy-loaded, with heavy widgets in their own frame.