Amabrik's popup widget does modals, slide-ins, and exit-intent popups with display and targeting rules, on one flat per-site plan with no monthly pageview metering. Leads route straight to your CRM. It comes with nine other website widgets and two scanners on one bill. OptiMonk adds deep CRO, A/B testing, and onsite personalization, but for most sites that want clean popups without traffic-based billing, Amabrik is the better choice.
Clean popups with no pageview metering, plus a website toolkit, against a deep but traffic-metered CRO platform.
OptiMonk counts a pageview on every page load whether or not a campaign shows, and the cost climbs as you move up pageview tiers. Amabrik's popup has no view or pageview caps on any plan, so a busy month costs the same as a quiet one and your bill never moves with traffic.
Popup, form, and chatbot leads forward to your connected CRM, email tool, or webhook the instant they land. Amabrik never stores, logs, or sells them, and there's no submissions table. With OptiMonk, captured data lives inside its platform.
OptiMonk ties full branding removal to its higher plans (or a one-time fee). Amabrik has no Powered-by badge on any plan, including the $29 Starter, so there's no logo, link, or footer mention on your popups.
OptiMonk is a popup and CRO product. Amabrik bundles the popup with cookie consent, banner, forms, AI chatbot, reviews, social feeds, social proof, bookings, and a chat button, plus a Security scan and an SEO/AEO scan, all on every plan. Plans differ only by the number of sites.
OptiMonk adds A/B testing, segmentation, onsite personalization, and product recommendations, which sit in a different, heavier category of tool. Amabrik's popup does clean display and targeting rules with no metering, so most sites that just want popups that convert and route leads to a CRM are the right fit for Amabrik.
Amabrik ships a loader under 5 KB, code-splits every widget, lazy-loads them, and runs heavy ones in their own frame. The popup loads only the JavaScript that instance's active settings actually need.
Every row is a concrete fact. OptiMonk figures verified as of June 2026.
| Feature | AmabrikRecommended | OptiMonk |
|---|---|---|
| Pricing model | Flat plan by number of sites (1 / 10 / 50). Bill never changes with traffic. | Metered by monthly pageviews. Cost rises as you move up pageview tiers. |
| Monthly view limit | No view or pageview caps on any plan. | Capped per tier: 10k (Free), 20k (Essential), 100k (Growth), 500k (Premium), custom (Master). |
| How a pageview counts | Not counted. There's no metering. | Counted on every page load whether or not a campaign shows (OptiMonk's own definition). |
| Free entry | 7-day free trial, no card. Cheapest paid plan is Starter at $29/mo ($23/mo annual). | Permanent free plan: 10,000 pageviews/mo, 1 domain. |
| Branding badge | No Powered-by badge on any plan, including Starter. | Branding removal tied to higher plans (or a one-time fee). |
| Popup types | Modals, slide-ins, and exit-intent popups with display and targeting rules. | Popups, embedded and nano bars, with deep targeting and display rules. |
| A/B testing | No built-in A/B testing depth. | Yes. Built-in A/B testing on headlines, offers, and messages. |
| Personalization and segmentation | Simpler display and targeting rules only. No advanced segmentation. | Advanced segmentation, onsite personalization, and product recommendations. |
| Where captured leads go | Straight to your CRM, email tool, or webhook. Amabrik never stores leads. | Captured data lives inside the OptiMonk platform. |
| Widget suite beyond popups | 10 widgets plus 2 scanners on every plan (cookie consent, chatbot, forms, more). | Popup and CRO product only. No cookie-consent CMP, chatbot, or scanners. |
| Loader weight | Loader under 5 KB, code-split, lazy-loaded, heavy widgets in their own frame. | Not published. |
| Best fit | No-metering popups plus a full website toolkit at a flat price. | Deep CRO, A/B testing, and personalization, especially ecommerce and Shopify. |
Amabrik never counts pageviews. OptiMonk meters every plan by monthly pageviews, so the cost climbs as your traffic climbs.
Flat per site. All 10 widgets and both scanners on every plan, no pageview metering. Business $59/mo (10 sites), Agency $159/mo (50 sites). Annual: $23, $47, $127.
$29/mo
Metered by monthly pageviews. Free up to 10k pageviews (1 domain), then Essential $19/mo (20k), Growth $69/mo (100k), Premium $179/mo (500k), all billed annually, plus a custom Master tier.
$19/mo (Essential)
OptiMonk's free plan is genuinely free up to 10,000 pageviews a month. Past that, paid plans run $19, $69, and $179 a month billed annually, plus a custom Master tier, and the price climbs as your pageviews climb. Amabrik stays one flat price with no pageview metering, plus nine other widgets and two scanners. OptiMonk adds A/B testing, segmentation, and personalization in a heavier CRO category, but if you want clean popups whose cost never moves with traffic, Amabrik is the better choice. See Amabrik pricing.
OptiMonk is a popup and CRO product; Amabrik gives you a popup plus nine more widgets and two scanners from one snippet, with no Powered-by badge.
Amabrik runs on a 7-day free trial with no credit card, then paid plans start at $29/mo ($23/mo billed annually). Amabrik doesn't offer a forever-free plan, but unlike OptiMonk it never meters pageviews, so your popups keep showing no matter how much traffic you get and your bill never moves. OptiMonk's free plan is genuinely free up to 10,000 pageviews a month on 1 domain, with branding removal tied to its higher plans.
No. Amabrik's popup has no view or pageview caps on any plan, so a busy month costs the same as a quiet one. OptiMonk meters by monthly pageviews and counts a pageview on every page load whether or not a campaign shows, by its own definition, so the cost rises as your traffic grows and you move up pageview tiers.
Switch if you want flat pricing with no pageview metering, no Powered-by badge, and popups bundled with a full website toolkit. Amabrik's popup does modals, slide-ins, and exit-intent popups with display and targeting rules, and it comes with nine other widgets plus a Security scan and an SEO/AEO scan on every plan. OptiMonk also offers A/B testing, advanced segmentation, onsite personalization, and product recommendations, which Amabrik's simpler popup does not do, but those sit in a heavier CRO category most sites don't need. For clean, no-metering popups, Amabrik is the better choice.
No, and it doesn't claim to be. OptiMonk is a deep conversion-rate-optimization platform with built-in A/B testing, advanced targeting and segmentation, onsite personalization, and product recommendations, strong on ecommerce and Shopify. Amabrik's popup is a simpler widget with display and targeting rules that passes leads straight to your CRM. That deep CRO and personalization is a heavier, separate category of tool. If you want clean popups that route leads without traffic-based billing, Amabrik is the better choice.
It depends on your traffic. OptiMonk's free plan is free up to 10,000 pageviews a month, and paid plans run $19, $69, and $179 a month billed annually, plus a custom Master tier, as pageviews climb. Amabrik starts at $29/mo for one site with no pageview metering, so its price holds steady while OptiMonk's rises with traffic. On low traffic OptiMonk's free or Essential tier can be cheaper. On real traffic, or if you also want nine other widgets, Amabrik's flat price usually wins.
Yes, by rebuilding each popup in Amabrik and replacing the embed snippet. Amabrik has no automatic OptiMonk importer, but the popup editor starts from templates and a guided editor, so recreating a modal, slide-in, or exit-intent popup is quick with the template-based editor. You then swap the OptiMonk snippet for the Amabrik one in the same spot, with no plugin and no site rebuild. Note that OptiMonk's A/B tests, segments, and personalization rules don't carry over, because Amabrik's popup doesn't have those.
Yes. Amabrik's popup widget supports exit-intent popups alongside modals and slide-ins, with display and targeting rules to control when they show. It's a simpler exit-intent popup alternative than OptiMonk: it triggers and targets, but it doesn't run the A/B tests or onsite personalization OptiMonk layers on top.
Popup, form, email-capture, and chatbot leads forward straight to your connected CRM, email tool, or webhook the instant they land. Amabrik never stores, logs, or sells captured leads, and there's no submissions table, so there's nothing on Amabrik's side to leak. With OptiMonk, captured data lives inside its own platform. The only visitor data Amabrik keeps is cookie-consent records, held for GDPR proof.
No. Amabrik has no Powered-by badge on any plan, including the $29 Starter, so there's no logo, link, or footer mention on your popups. OptiMonk ties full branding removal to its higher plans.
Amabrik includes 10 widgets on every plan: cookie consent, banner, popup, forms, AI chatbot, reviews, social feeds, social proof, bookings, and a chat button. Every plan also includes a Security scan and an SEO/AEO scan. Plans differ only by the number of sites you run: 1, 10, or 50. OptiMonk is a popup and CRO product, so it doesn't include a cookie-consent CMP, a chatbot, or scanners.
OptiMonk is best for teams focused on conversion-rate optimization and onsite personalization, especially on ecommerce and Shopify. It's well reviewed and offers built-in A/B testing, advanced segmentation, product recommendations, and AI-driven CRO features, which form a heavier, separate category of tool. Most sites just want popups that convert without traffic-based billing, and for those Amabrik is the better choice, with no-metering popups plus a full website widget suite at a flat price.