Amabrik runs an instant on-page and technical audit that returns an SEO score and an AEO (AI-search visibility) score, with a copy-paste AI fix prompt for every issue. It's included in your plan, not a separate $99-a-month add-on. It isn't a keyword, backlink or rank-tracking suite, so if you mostly want the audit and an AI-search read, Amabrik is the better choice.
What you get for a quick audit and an AI-search read, without buying a heavy suite and a $99 add-on.
Semrush's AI Visibility Toolkit, its closest thing to an answer engine optimization score, is a paid add-on at $99/mo per domain, on top of an already-paid plan, with no free trial. Amabrik returns an AEO (AI-search visibility) score on every scan, included in the plan, at no extra charge. You can run it during the 7-day free trial.
Each issue the SEO/AEO scan reports comes with a copy-paste AI fix prompt written for Claude, ChatGPT or Cursor. You paste it into your AI tool and get the change, instead of reading a report and guessing what to do next. Semrush gives you the audit data; it doesn't hand you a ready prompt per issue.
The scan returns an SEO score and an AEO (AI-search visibility) score in the same pass. You see how a page reads to traditional search and to AI answers like ChatGPT, Perplexity and Google AI Overviews at once, instead of buying a suite and then a separate add-on to reach the AI part.
Amabrik is three flat plans that differ only by number of sites, from $23/mo billed annually for 1 site. No pageview, visitor or per-seat charges, no metered audit crawl. Semrush prices per account from $139.95/mo, charges extra seats ($45 to $100/mo), and meters the audit by pages crawled per month.
Amabrik has a 7-day free trial with no card and a 14-day money-back guarantee, and the scanners run during the trial. Semrush's free account is essentially a demo (about a 100-page audit crawl and very limited lookups), and reviewers flag its auto-renewal billing and a cancellation flow with no self-serve cancel button.
Amabrik's scan is an on-page and technical audit plus an AEO score. It doesn't do keyword research, backlink analysis or rank tracking, and it won't crawl hundreds of thousands of pages. Semrush adds all of that as a heavy all-in-one suite. For the quick audit and AI-visibility read most sites need, with a fix prompt per issue, Amabrik is the better choice.
Every row is a concrete fact. Semrush figures verified as of June 2026.
| Feature | AmabrikRecommended | Semrush |
|---|---|---|
| What it is | On-page + technical audit with an SEO score and an AEO score | All-in-one SEO suite, 55+ tools |
| AI-search (AEO) score | Included in every plan, no add-on | $99/mo per domain add-on, no free trial |
| Entry price | $29/mo ($23/mo annual), 1 site | Pro $139.95/mo ($117.33 annual) |
| Pricing model | Flat per number of sites, no usage caps | Per-account tiers, extra seats $45 to $100/mo |
| Audit limit | Per-plan scan limits, no page-crawl meter | Metered: 100k to 1M pages/month by tier |
| Fix guidance | Copy-paste AI fix prompt per finding | Audit data and recommendations, no per-issue prompt |
| Keyword research, backlinks, rank tracking | Not offered | Yes, core strength with deep data |
| Free tier | 7-day trial, no card, 14-day money-back | Limited free account (~100-page crawl, demo-tier) |
| Where it runs | Account with a verified domain, not a public scanner | Account, web app |
| Works on | Any site (WordPress, Shopify, Webflow, Wix, custom, AI-built) | Any site |
| Reviews | New product, no long review history yet | 4.5/5 G2 (3,300+), 4.6/5 Capterra (2,000+) |
| Also includes | 10 widgets + a Security scan, all plans | SEO and marketing tooling only |
Amabrik includes the AEO score in every plan. Semrush charges $99 a month per domain for it, on top of a paid suite.
Flat, billed annually (Starter, 1 site). All 10 widgets and both scanners on every plan.
$23/mo
Pro tier per account ($117.33 billed annually). AI-search add-on is +$99/mo per domain.
$139.95/mo
For a quick audit and an AI-search score, Amabrik is far cheaper: one flat plan from $23/mo with the AEO score included. Semrush starts at $139.95/mo, then add $99/mo per domain for AI-search visibility and $45 to $100/mo per extra seat, so cost climbs with team size and domains. The full keyword, backlink and rank-tracking suite is a different, heavier category that Amabrik doesn't try to replace, so for the audit and AI-search read itself, Amabrik is the better value. See Amabrik pricing.
The same plan that runs the SEO/AEO scan also includes the Security scan and all 10 website widgets, with no Powered-by badge on any tier.
For a fast on-page and technical audit plus an AI-search (AEO) score, yes. Amabrik returns an SEO score and an AEO score on every scan with a copy-paste AI fix prompt per issue. It doesn't replace Semrush's keyword research, backlink analysis or rank tracking, which are a separate, heavier category, so if the audit and AI-search read are what you want, Amabrik is the better choice.
Amabrik's SEO/AEO scan is a free on-page and technical audit you can run during the 7-day free trial with no card. "Free" here means included with your plan and free to try, not a forever-free public scanner: it needs an Amabrik account with a verified domain, and per-plan scan limits apply. Semrush's own free account is closer to a demo, with about a 100-page audit crawl and limited lookups.
For an audit plus an AI-search score, clearly. Amabrik is one flat plan from $23/mo billed annually with the AEO score included. Semrush starts at $139.95/mo, then the AI Visibility add-on is $99/mo per domain on top, plus $45 to $100/mo per extra seat. The full suite is a different, heavier category, so for the audit and AI-search read itself, Amabrik is the better value.
No. Amabrik's scan is an on-page and technical audit plus an AEO score, not a keyword, backlink or rank-tracking suite. Semrush adds 55+ tools for exactly that, a separate and heavier category. If the audit and an AI-search score are what you want, Amabrik covers that for far less and hands you a fix prompt per issue.
Answer engine optimization (AEO) is making a page easy for AI answers like ChatGPT, Perplexity and Google AI Overviews to read and cite. Amabrik's scan returns an AEO score alongside the SEO score, with a fix prompt per issue, included in the plan. Semrush's AI Visibility Toolkit tracks AI-search mentions in depth but is a paid $99/mo-per-domain add-on.
Each finding in Amabrik's scan comes with a copy-paste AI fix prompt written for Claude, ChatGPT or Cursor. You paste it into your AI tool and apply the change. Semrush gives you detailed audit data and recommendations, but you still translate them into the actual edits yourself.
If you don't use most of Semrush's 55+ tools and mainly want a quick audit and an AI-visibility read, Amabrik gives you both for a flat price with the AEO score included, instead of $139.95/mo plus a $99/mo add-on. Keyword research, backlinks and rank tracking are a separate, heavier category, so if the audit and AI-search score are your real need, Amabrik is the better fit.
No. The Security scan and SEO/AEO scan are report-only, so they never change or break your site. They surface issues and hand you a copy-paste AI fix prompt per issue. There's no automatic fixing and no human pentest. You stay in control of every change.
Yes. It works on any site, including WordPress, Shopify, Webflow, Wix, Squarespace, custom builds, and AI-built sites from Lovable, v0, Bolt, Cursor and Framer. You add the site, verify the domain, and run the scan.
Every Amabrik plan includes all 10 website widgets (cookie consent, banner, popup, forms, AI chatbot, reviews, social feeds, social proof, bookings, chat button) and a Security scan that finds leaked keys, exposed .env files and missing headers. Plans differ only by number of sites, with no usage caps and no Powered-by badge.
It depends on the job. Semrush is a large SEO suite with deep keyword, backlink and rank-tracking data, audits that crawl up to a million pages a month, and strong reviews (4.5/5 on G2, 4.6/5 on Capterra), a separate and heavier category Amabrik doesn't try to match. For the audit and an AI-search score that most sites actually want, Amabrik is the lighter, cheaper choice and the better fit.