01 One snippet for bookings and the rest of your site
SimplyBook.me is a dedicated booking platform, while Amabrik's Booking is one of ten widgets on a single snippet: cookie consent, banner, popup, forms, AI chatbot, reviews, social feeds, social proof, bookings, and a chat button, plus a Security scan and an SEO/AEO scan. The angle isn't price against SimplyBook.me's free tier, it's getting your booking calendar and the rest of your widgets from one place on one bill.
02 One flat bill, not three metered axes
SimplyBook.me meters three things at once: bookings per month, how many premium custom features you can switch on, and how many providers you have. Cross any one cap and you upgrade an entire tier. Amabrik is flat by number of sites: $29/mo for one, $59/mo for ten, $159/mo for fifty, with no booking caps, no feature counter, and no provider count to track.
03 No Powered-by badge on any plan
SimplyBook.me shows a Powered by SimplyBook.me footer on its free and lower paid tiers; removing it (white label) starts at the Premium plan, EUR 59.90/mo (EUR 49.90/mo billed annually). Amabrik shows no logo and no link on your widgets on any plan, including the $29/mo Starter.
04 Bookings on your own site, not a hosted platform
SimplyBook.me stores your bookings and client records inside its own platform and acts as the system of record. Amabrik's Booking widget embeds directly on your site, on any platform: WordPress, Shopify, Webflow, Wix, Squarespace, custom builds, and AI-built sites.
05 Calendar sync that shows real availability
Connect Google Calendar or Microsoft 365 and the widget reads your busy times via freeBusy, so visitors only book open slots, then it auto-creates the event with a Meet or Teams link. Your real calendar and the booking widget stay in agreement.
06 A focused booking widget, not a heavy platform
SimplyBook.me adds memberships, packages, classes and events, gift cards, coupons, intake forms, deposits and payments, POS, loyalty, and staff and provider management. Amabrik's Booking does none of those, on purpose: it stays a clean embedded calendar most sites can set up in minutes. Deep booking operations are a different, heavier category, but for the everyday appointment scheduling most sites actually need, Amabrik is the better choice.