Tally is a polished, free form builder that stores your responses on its platform. Amabrik embeds on-brand website forms that forward each submission straight to your CRM, email, or webhook, with nothing stored by us. No badge on any plan, plus nine more widgets and two scanners on one bill. For most sites Amabrik is the better choice.
On-brand forms that feed your CRM with nothing stored, GDPR-clean, plus a website toolkit, against a free standalone form builder.
Tally stores responses on its platform, so you view them in Tally and then sync or integrate them out. Amabrik's forms are a pure pass-through: each submission forwards to your connected CRM, email tool, or webhook the moment it lands, and Amabrik never stores, logs, or sells it. There's no submissions table and no responses viewer, because the data lives in your own system, not ours.
Because Amabrik keeps nothing, there's no hosted response database to encrypt, export on request, or delete. Tally stores responses, so that database is one more place to manage under GDPR. With Amabrik, the only visitor data we keep is cookie-consent records, on purpose, for compliance.
Tally shows a 'Made with Tally' badge on every form and uses a tally.so subdomain until you upgrade to Pro at $29/mo. Amabrik puts no Powered-by logo or link on any widget, on any plan, including the entry plan. Your forms look like your site from day one.
Amabrik forms embed directly in your site with one snippet, styled to match your brand, with RTL support and per-language text per field. They run on your domain, not a shared form subdomain.
Every Amabrik form ships with an invisible captcha and KV rate limiting, plus a domain allowlist so a stolen snippet can't run anywhere but your site. Protection is on by default, with no puzzle wall for your visitors.
Tally is a standalone form tool. Amabrik's one snippet also adds cookie consent, a banner, popups, an AI chatbot, reviews, social feeds, social proof, bookings, and a chat button, plus a Security scan and an SEO/AEO scan, all on one bill.
Every row is a concrete fact. Tally figures verified as of June 2026.
| Feature | AmabrikRecommended | Tally |
|---|---|---|
| Free plan | 7-day trial, no card, then paid | Yes, unlimited forms and submissions at $0 |
| Where submissions go | Straight to your CRM, email, or webhook | Stored on Tally, then synced out |
| Stored by the tool | Nothing (no submissions table) | Responses stored on Tally's platform |
| Powered-by badge | None on any plan | 'Made with Tally' until Pro ($29/mo) |
| Custom domain / your domain | Embedded on your own site | tally.so subdomain until Pro |
| Pricing model | Flat, by number of sites | Flat tiers, generous free plan |
| Submission / view caps | No pageview or usage caps | Unlimited submissions (fair-use) |
| Spam protection | Invisible captcha, rate limit, domain allowlist | Built-in spam protection |
| Payments in forms | Not a payments feature | Stripe payment collection (free plan) |
| Cookie consent | Included worldwide-compliant widget | Not offered |
| Other widgets | 10 widgets in one snippet | Forms only |
| Security and SEO/AEO scan | Both included in every plan | Not offered |
Tally is a standalone form tool. Amabrik gives you on-brand forms plus nine more widgets and two scanners from one snippet, with no Powered-by badge.
No, and that's worth being clear about. Tally's free plan offers unlimited forms and unlimited submissions at $0. Amabrik starts with a 7-day free trial (no card) and then a paid plan from $29/mo for one site, so it isn't cheaper than free. What you get for that is on-brand forms that forward straight to your CRM with nothing stored, no badge on any plan, and nine more widgets plus two scanners on one bill. For most sites that own-your-data toolkit is the better choice.
Tally stores your responses on its platform: you view them in Tally and then sync or integrate them out. Amabrik never stores submissions. Each one forwards straight to your connected CRM, email tool, or webhook the instant it lands, so the data lives in your own system. There's no submissions table or responses viewer on Amabrik's side.
No. Amabrik forms are a pure pass-through. The submission goes directly to your connected integration and is never stored, logged, or sold by Amabrik. The only visitor data Amabrik keeps is cookie-consent records, kept on purpose for GDPR compliance. Everything else flows through to your own tools.
Switch if you want submissions to feed your CRM with nothing stored by the form tool, on-brand forms with no badge on any plan, and a website toolkit beyond forms. Tally keeps your responses on its own platform for you to view there, so even teams happy with simple free forms hand over their data and run on a shared subdomain. Amabrik keeps the forms on your domain and the data in your own system, which is why for most sites it's the better choice.
No. Amabrik puts no logo or link on any widget, on any plan, including the entry plan. Tally shows a 'Made with Tally' badge on every form and uses a tally.so subdomain until you upgrade to Pro at $29/mo. With Amabrik, branding-free forms come standard.
Yes. Amabrik forms embed on your own pages with one snippet that works on WordPress, Shopify, Webflow, Wix, Squarespace, custom sites, and AI-built sites from tools like Lovable, v0, Bolt, Cursor, and Framer. They run on your domain, not a shared form subdomain, and they're styled to match your brand.
Amabrik forms cover on-brand fields, per-language text, RTL, and spam protection, and forward submissions to your CRM. Amabrik is not a payments product, and Tally adds Stripe payment collection and heavy form-builder logic inside the form itself. Most sites just need a clean form that lands in their own CRM with nothing stored, and that, plus the full widget suite around it, is why Amabrik is the better choice for them.
Every Amabrik form ships with an invisible captcha and KV rate limiting, plus a domain allowlist so a copied snippet can't run anywhere but your own site. Protection is on by default, with no puzzle wall slowing your real visitors down.
Because Amabrik stores no submissions, there's no hosted response database to secure, export, or delete on request. Tally stores responses on its platform, which is one more dataset to manage under GDPR. Amabrik also includes a worldwide-compliant cookie-consent widget covering GDPR, UK GDPR, Swiss nLPD, CCPA, CPRA, LGPD, and Google Consent Mode v2.
One Amabrik snippet adds 10 widgets: cookie consent, a banner, popups, forms, an AI chatbot, reviews, social feeds, social proof, bookings, and a chat button. It also includes two scanners, a Security scan and an SEO/AEO scan, each finding paired with a copy-paste AI fix prompt. Tally is a standalone form tool, so those would be separate purchases elsewhere.
There's no automatic importer, but rebuilding a form in Amabrik's editor is quick, and most teams move one form at a time. Connect your CRM, email tool, or webhook, recreate the fields, drop in the snippet, and submissions start flowing straight to your own system. You can do all of this during the 7-day free trial.